Galaxy Digital launches retail platform led by ex-BlockFi CEO

Zac Prince spearheads Galaxy’s push into consumer banking with high-yield cash, crypto, and stock trading features

by Blockworks /
article-image

BlockFi co-founder and former chief executive Zac Prince | DAS 2022 by Blockworks

share

Galaxy Digital Inc. has launched GalaxyOne, a new consumer-focused financial platform led by Zac Prince, the co-founder and former chief executive of BlockFi Inc. — the crypto lender that collapsed after the fall of FTX in 2022.

The platform combines high-yield banking, crypto trading, and commission-free stock brokerage in one app, marking Galaxy’s first direct move into retail finance.

Prince joined Galaxy earlier this year after the firm’s acquisition of Fierce, a personal finance app, to lead the integration and relaunch under the Galaxy brand. GalaxyOne offers a 4% APY cash account insured by Cross River Bank and the FDIC up to $250,000, along with crypto trading for Bitcoin, Ethereum, Solana and Paxos Gold.

A premium yield product offering 8% APY is available to accredited investors, though it is not FDIC-insured and is guaranteed only by a Galaxy subsidiary.

Prince said the new platform reflects lessons from BlockFi’s downfall, which resulted from risky lending practices and a lack of registration with the US Securities and Exchange Commission (SEC)—issues that led to a $100 million settlement in 2022. 

He described Galaxy’s approach as “much more conservative,” emphasizing strengthened risk controls and regulatory alignment. Galaxy’s risk team has quadrupled in size in recent years, underscoring a shift toward institutional-grade oversight.

The launch follows Galaxy’s NASDAQ listing and aligns with broader efforts by firms such as Robinhood Markets Inc. to merge banking and crypto services. Shares of Galaxy Digital rose 5% to $38.06 after the announcement, tripling over the past year as the company expands beyond institutional trading into the retail market.

This is a developing story.


This article was generated with the assistance of AI and reviewed by editor Jeffrey Albus before publication.


Get the news in your inbox. Explore Blockworks newsletters:

Tags

Decoding crypto and the markets. Daily, with Byron Gilliam.

Upcoming Events

Javits Center North | 445 11th Ave

Tues - Thurs, March 24 - 26, 2026

Blockworks’ Digital Asset Summit (DAS) will feature conversations between the builders, allocators, and legislators who will shape the trajectory of the digital asset ecosystem in the US and abroad.

recent research

Flying_Tulip.png

Research

Flying Tulip's perpetual put option provides real principal protection, but investors must pay a valuation premium today for products that have to be built over the next 24 months. This structure works best as a stablecoin substitute where the put allows continuous monitoring—accept opportunity cost in exchange for asymmetric upside if the team executes on its ambitious cross-collateral architecture.

article-image

As flows consolidate and volatility fades, finding edge now means knowing which games are still worth playing

article-image

Value distribution came to $1.9 billion distributed in Q3, though total revenues have yet to beat 2021 heights

article-image

MegaETH public sale auction ends tomorrow, and the free money machine has attracted people who like free money

article-image

With tBTC under the hood, Acre abstracts bridging and converts non-BTC rewards to bitcoin

article-image

Accountable is also eyeing mid-November for mainnet launch

article-image

“Adjusted for size, I think it may be the most successful ETP launch of all time,” Bitwise CIO Matt Hougan says