MicroStrategy shares ‘audacious’ plan to buy more bitcoin

MSTR’s stock price was roughly $248 at 2 pm ET Thursday

article-image

MicroStrategy and Adobe Stock modified by Blockworks

share

This is a segment from the Forward Guidance newsletter. To read full editions, subscribe.


MicroStrategy revealed yesterday that it intends to…wait for it…buy more bitcoin

I’d bet you weren’t on the edge of your seat, because you know that’s what the largest corporate holder of bitcoin — now with 252,220 BTC — does. But this time, the strategy looks a little different given what is dubbed as the “21/21 plan.” 

MicroStrategy plans to raise $21 billion from equity issuances through a new at-the-market facility, as well as another $21 billion by issuing fixed income securities.

The former facility is the largest of its kind in the history of US capital markets, Benchmark analyst Mark Palmer said in his latest research note.

Palmer is boosting his price target for the stock from $245 to an even $300. MSTR’s stock price was roughly $248 at 2 pm ET Thursday — up about 0.4% on the day. 

Since launching its bitcoin acquisition strategy in August 2020, MicroStrategy has used $9.9 billion (from capital markets and excess cash flow) to buy BTC, Palmer notes. The plan now is for the company to raise $10 billion in 2025, $14 billion in 2026, and $18 billion in 2027.

This phase of its strategy is “even more audacious,” the analyst adds. And it’s not exactly surprising given how successful MSTR stock has performed since adopting BTC as a reserve asset (up about 1,700%, he notes).

On the year, MSTR’s share price gain is well ahead of BTC’s rise, at 257% to 59% as of mid-day Thursday.    

The company’s BTC yield — the percentage change of the ratio between MSTR’s bitcoin holdings and its fully diluted share count — is “a more valuable metric for assessing the company’s value” than comparing MSTR’s market capitalization to its net asset value, Palmer argued. 

Company leaders said MicroStrategy’s year-to-date BTC yield is at 17.8%, below 2021’s 43.3% but higher than last year’s 7.3%.

With the 21/21 plan laid out, MicroStrategy executives raised the firm’s BTC yield annual target (for each of the next three years) from the 4-8% range to 6-10%.

We’ll be watching.


Get the news in your inbox. Explore Blockworks newsletters:

Tags

Decoding crypto and the markets. Daily, with Byron Gilliam.

Upcoming Events

Old Billingsgate

Mon - Wed, October 13 - 15, 2025

Blockworks’ Digital Asset Summit (DAS) will feature conversations between the builders, allocators, and legislators who will shape the trajectory of the digital asset ecosystem in the US and abroad.

recent research

Research Report Templates.png

Research

Content Delivery Networks (CDNs) represent low-hanging fruit in a massive market ripe for Web3-driven disruption. The global CDN market was valued at ~$28B in 2024, and is projected to surpass $140B by 2034, (18.75% CAGR) underscoring the immense demand for efficient content delivery.

article-image

A vote ending Monday could introduce a new layer of security for Ethereum’s largest liquid staking protocol

article-image

Framework’s Michael Anderson explains what tokens need in order to be successful

article-image

Conferences are pop-up innovation clusters—and filters for the riff-raff

article-image

Tariff front-running may have caused an artificial bounce in economic data earlier this year

article-image

Waka Flocka Flame-linked BaseDrop is raising some eyebrows

article-image

IPO’ing onchain, Ethereum scaling, and using AI for ZK