Why more Web3 gaming projects are switching to casino-style games

The Drop’s Kate Irwin explains why the Web3 gaming industry isn’t as focused on delivering games catered to traditional gamers

article-image

Source: Dall-e

share

This is a segment from the Empire newsletter. To read full editions, subscribe.


If we see a big resurgence in Web3 gaming, it’s probably going to look a lot different. And perhaps that’s for the best. 

The Drop’s Kate Irwin told me that she’s seen a shift away from more traditional video games that have a “hidden” crypto element that’s optional, and more of an acceptance that the primary audience for Web3 games are, well, degens.

“Instead of trying to convert the Fortnite gamers of the world, they’re now trying to convert the non-gamers who are just crypto traders, and convince them to play a game that is basically just trading with a with a gaming layer on top that’s kind of a thin veneer in a lot of these titles,” Irwin explained.

Traditional gamers, she added, don’t like crypto. They’re not buying into the games with an NFT element or anything like that. So why keep trying to cater to an audience that isn’t interested?

It explains why, in The Drop’s first official newsletter, Irwin highlighted one such project that’s making the switch: THNDR. It’s swapping over to more of a casino-style game rather than focusing on play-to-earn projects. 

The overall shift isn’t surprising, though, because the industry may have “overestimated” its potential and games like Off the Grid won’t be enough to bring in an audience still cautious about crypto. After all, it’s only been a few years since FTX’s collapse and while we — the folks who either stayed or joined post-FTX — have moved on, it’s understandable that non-crypto folks just don’t get it yet. 

For me, I’ll be watching carefully to gauge when we start seeing more of an uptick in venture capital funding. More VC activity is one of the tells I use when looking at what parts of crypto are picking up interest.


Get the news in your inbox. Explore Blockworks newsletters:

Tags

Decoding crypto and the markets. Daily, with Byron Gilliam.

Upcoming Events

Javits Center North | 445 11th Ave

Tues - Thurs, March 24 - 26, 2026

Blockworks’ Digital Asset Summit (DAS) will feature conversations between the builders, allocators, and legislators who will shape the trajectory of the digital asset ecosystem in the US and abroad.

recent research

Research Report Templates (19).png

Research

Built on Solana, Loopscale is an orderbook-based lending protocol that pairs the efficiency of direct market matching with the flexibility and UX of modular protocols. We believe Loopscale can help scale NNAs in Solana DeFi and act as their foundational credit layer. Stablecoin deposits and select USD-pegged Loops on Loopscale are offering competitive yields, with an additional upside from farming the protocol and adjacent ecosystem projects (e.g., OnRe, Hylo) for potential future airdrops.

article-image

A recent mistrial illustrates how juries need more background information when it comes to judging complex systems like Ethereum

article-image

The Senate advanced a bipartisan funding package aimed at ending the shutdown, and bitcoin rose from its $100K bottom

article-image

The team is betting that a 20-minute hardware trust window beats a new alt-L1

article-image

To learn how to navigate the physical world, robots need visual data

article-image

Risks and illiquidity come to surface in the wake of a red October

article-image

Advice from Neal Stephenson, Kyle Broflovski, and Crypto Mom on building in crypto