85% expect cashless future in 10 years: Survey

In a digital currency-based future, executives say they’re concerned about the ability to protect customer and client data

article-image

r.classen/Shutterstock modified by Blockworks

share

As business leaders prepare for a cashless economy in which crypto could play a larger role, the ability to protect customer and client data remains a concern. 

About a third of executives expect the shift to a cashless economy to occur in the next five years, according to a survey published by consulting firm Protiviti and Oxford University. 

Roughly 85% expect such a future to come 10 years from now, with 87% expecting assets like bitcoin, ether and tether to impact their businesses.

The survey, conducted between July and September gathered responses from 251 board members, C-suite executives and other business leaders in North America, Europe and Asia. 

Cory Gunderson, Protiviti’s executive vice president of global solutions, said in a statement that transforming the global monetary system could cause “significant disruptions for business operations worldwide.”

Nearly nine of 10 respondents said they are concerned about their ability to protect customer and client data in a future that leans more heavily on digital currencies.

More needs to be done around preventing fraud and improving security to boost user confidence, noted Protiviti managing director Mike Brauneis.

“Contrast crypto transfers to mainstream banking and credit card transactions, which benefit from decades of development in regulatory frameworks and insurance schemes that limit consumers’ liability for unauthorized transactions,” he said in a statement. 

Regulatory agencies will seek to put in place more guardrails within the payments and crypto space, according to a KPMG report — with a focus on areas including stablecoins and central bank digital currencies (CBDCs).

Read more: Privacy remains sticking point in America’s ongoing CBDC debate

Price volatility has also created a barrier to adoption of certain crypto assets created as a reliable store of value, according to Brauneis.  

The price of bitcoin (BTC) and ether (ETH) are up 110% and 58%, respectively, year to date — but are still well below all-time highs reached in November 2021. 

Stablecoins are poised to offer benefits bitcoin and ether don’t always offer, a Pantera Capital executive argued in a letter last week — enabling peer-to-peer transactions, as well as helping protect against unstable currencies and avoid trusting service providers.

The market capitalization of stablecoin tether (USDT) stands at roughly $85 billion, behind only BTC and ETH.  


Start your day with top crypto insights from David Canellis and Katherine Ross. Subscribe to the Empire newsletter.

Explore the growing intersection between crypto, macroeconomics, policy and finance with Ben Strack, Casey Wagner and Felix Jauvin. Subscribe to the Forward Guidance newsletter.

Get alpha directly in your inbox with the 0xResearch newsletter — market highlights, charts, degen trade ideas, governance updates, and more.

The Lightspeed newsletter is all things Solana, in your inbox, every day. Subscribe to daily Solana news from Jack Kubinec and Jeff Albus.

Tags

Upcoming Events

Javits Center North | 445 11th Ave

Tues - Thurs, March 18 - 20, 2025

Blockworks’ Digital Asset Summit (DAS) will feature conversations between the builders, allocators, and legislators who will shape the trajectory of the digital asset ecosystem in the US and abroad.

recent research

Unlocked by Template.png

Research

RTK networks are critical to enabling a world of ubiquitous autonomous drones, vehicles, and industrial robots. We believe the GEOD token enables both a cost and product advantage for the GEODNET RTK network, which will allow it to out-compete multi-billion dollar incumbents Trimble and Hexagon.

article-image

Hunter Horsley says Solana is one of this cycle’s breakout successes that he thinks clients will want to access

article-image

SOL has climbed more than 2,000% in the past two years

article-image

MicroStrategy founder Michael Saylor alluded to Marathon’s CEO during a X Spaces on Tuesday

article-image

Crypto’s calls are equally as juiced as puts, creating a “smile” in the volatility surface

article-image

Turns out that owning the end-user via a crypto wallet is quite a prosperous business

article-image

The announcement followed growing speculation that Gensler would announce his exit before Trump takes office next year