Same game, new players — but retail’s now smarter
Retail FOMO is back, with CEX onboarding and search terms up
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The weakness in the market continues, with BTC and ETH down 7.5% and 9.5%, respectively, over the last seven days. With majors showing a first real sign of correction in weeks, it’s an apt time to ask if the local top could be in.
One segment of the market I like to watch is retail interest. When retail participation surges, it often signals that the crowd is in, which historically marks the local top in markets.
The first key indicator is weekly spot volume on CEXs. Last week, spot volumes reached $465 billion, approaching levels seen in January and March this year when the market was hitting new highs. Since most retail users trade through CEXs given the ease of onboarding, elevated volumes here provide a clear signal of growing retail engagement.
Search trends offer another powerful lens into retail sentiment. Interest in terms like “Crypto”, “Ethereum”, and “Altcoins” is climbing sharply, set to reach levels last seen at the peak of the 2021 bull market.
Even anecdotal signals matter. I am noticing more friends asking how to get started in crypto, which always catches my attention. While retail adoption is positive for the long term, sudden FOMO-driven spikes in these indicators often reflect emotional, late-stage buying from people chasing quick gains.
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