Move-to-Earn Platform Offers $24K Prize for Just Walking Every Day

A new campaign launched by the Sweat Foundation is offering users a passive crypto-denominated income to encourage healthier living

article-image

Source: Shutterstock / dennizn, modified by Blockworks

share

Sweatcoin, a move-to-earn platform that rewards users with crypto for the steps they take, has launched a new campaign that would reward one lucky individual $24,000 a year for simply walking each day.

The team said in a blog posted Monday that it’s looking for a “chief walking officer” who will receive a monthly paycheck. All this person is required to do is walk an average of 5,000 steps a day, send a selfie to the Sweat Foundation every month and attend media interviews.

The “chief walking officer” title is just a prize draw, not an open position at the Sweat Foundation. Users wanting to enter the contest can do so via the Sweat Wallet app “for a chance to win the easiest paid role on earth, according to the blog.

Unlike Solana-based move-to-earn app, StepN, users of the Sweatcoin app aren’t required to make initial payments or buy an NFT to start allowing the app to keep track of your steps. Another move-to-earn platform, StepWatch, offers free NFTs for access.

Using Sweatcoin, the app gathers movement data, and rewards users with an appropriate amount of the platform’s native token SWEAT.

People looking to enter the prize draw should have a valid Sweatcoin account and wallet. They’re also required to stake 25 SWEAT in the wallet and pay an opt-in fee of 1 SWEAT.

People based in the US, China, Russia, Pakistan or any restricted location based on Sweat’s terms and conditions are not allowed to participate. The Sweat Foundation’s internal team is also not allowed to take part.

Sweat Wallet is currently not available in the US due to regulatory restrictions, but is expected to roll out to US-based users from Sept. 12. That means US users can earn SWEAT, but are unable to transfer the tokens or self-custody them.

The prize draw runs from April 3 to April 16. A random draw will be used to find the winner within 7 days of the closing date. The prize won’t be paid out in fiat currency or SWEAT but instead in monthly installments of 2000 USDC or USDT.

Sweat Economy secured $13 million in funding last year from investors including Electric Capital, OKX Blockdream Ventures and GSR Ventures. The app says its goal is to incentivize healthier living by rewarding users for moving through “sweat coins,” which it calls “airmiles for steps.”


Get the news in your inbox. Explore Blockworks newsletters:

Tags

Decoding crypto and the markets. Daily, with Byron Gilliam.

Upcoming Events

Old Billingsgate

Mon - Wed, October 13 - 15, 2025

Blockworks’ Digital Asset Summit (DAS) will feature conversations between the builders, allocators, and legislators who will shape the trajectory of the digital asset ecosystem in the US and abroad.

recent research

Research Report Templates.png

Research

Pipe Network is a decentralized content delivery network (dCDN) that replaces the sparse, capital intensive data center footprint of traditional CDNs with a permissionless mesh of independent node operators. By orchestrating under-utilized resources that already exist at the edge, rather than purchasing or leasing thousands of servers, Pipe slashes capital intensity while letting supply expand autonomously in the places where bandwidth is scarcest and most expensive.

article-image

Pendle’s new platform transforms perp funding into tradable yield units — paving the way for a full-stack onchain fixed-income ecosystem

article-image

9.6% of crypto industry employees were paid in crypto, and most opted for USDC and USDT

article-image

You don’t own the protocol. You own the incentives.

article-image

Switchboard’s price feeds are now sub-100ms

article-image

Big names are projecting the S&P 500 will post a double-digit decline

article-image

A 29-minute halt in block production briefly froze Base, but DeFi dodged the bullet