HBAR Launches $250M Metaverse Fund To Onboard Major Brands

Capital from HBAR’s $250 million Metaverse Fund will be directed toward gaming, sports, fashion and entertainment, the foundation said

article-image

Blockworks exclusive art by axel rangel

share

key takeaways

  • HBAR said its fund will “encourage” luxury brands to engage with Hedera NFTs in both the physical and digital world of fashion
  • Customer relationship management platform Sayl has been earmarked as one of the fund’s first grantees

The HBAR Foundation said Thursday it has set aside $250 million in a new fund aimed at drawing in both consumer brands and their users to Hedera Hashgraph’s metaverse ecosystem.

HBAR, responsible for the development of Hedera’s network, said its Metaverse Fund targets both business-to-consumer and business-to-business-to-consumer applications where it expects to integrate users “at scale” into Web3 development.

The fund is focused on building out an “advanced” digital world as well as furthering an ecosystem of supporting and complementing projects, according to a statement. It is also attempting to support game developers interested in building within the ecosystem and to introduce non-fungible tokens (NFTs) into the developer’s projects.

Funding will be directed toward four main areas including gaming, sports, fashion and entertainment.

Customer relationship management platform Sayl has been earmarked for an undisclosed sum as one of the fund’s first grantees. Sayl said it wants to become a “leading gateway” to provide Web3 owner capabilities for “reputable brands.”

“We chose to build on Hedera for its carbon negative and enterprise-grade blockchain, tailored for security and regulatory compliance,” Sayl co-founder Geert Roete said. “This is exactly what brands and consumers are looking for when they enter this space.”

Following on the heels of its $155 million Crypto Economy Fund last month, HBAR said it hopes its latest fund will attract more users and brands to the network as it eyes off growth in the fast-paced sector.

“The metaverse will require robust infrastructure that champions decentralization while remaining intuitive for consumers, brands, and developers,” the fund’s director Alex Russman said.

Hashgraph is one of the few networks in the industry that utilizes a Directed Acyclic Graph structure. Unlike a blockchain, Hashgraph’s ledger records transactions via vertices stacked atop each other rather than along a data chain.

Due to a lack of block confirmation protocols, critics argue the network is susceptible to bad actors seeking to take advantage and influence certain nodes to transmit false data. Others argue the network is too centralized, though Hedera and HBAR dispute this, claiming both the consensus mechanism and its governance model are “highly decentralized.”

The foundation said the design choice increases transactional speed and efficiency as more transactions are added to the network. Hedera processes around 2.6 million transactions per day, with transaction finalization times of roughly 5 seconds.


Start your day with top crypto insights from David Canellis and Katherine Ross. Subscribe to the Empire newsletter.

Explore the growing intersection between crypto, macroeconomics, policy and finance with Ben Strack, Casey Wagner and Felix Jauvin. Subscribe to the Forward Guidance newsletter.

Get alpha directly in your inbox with the 0xResearch newsletter — market highlights, charts, degen trade ideas, governance updates, and more.

The Lightspeed newsletter is all things Solana, in your inbox, every day. Subscribe to daily Solana news from Jack Kubinec and Jeff Albus.

Tags

Upcoming Events

Javits Center North | 445 11th Ave

Tues - Thurs, March 18 - 20, 2025

Blockworks’ Digital Asset Summit (DAS) will feature conversations between the builders, allocators, and legislators who will shape the trajectory of the digital asset ecosystem in the US and abroad.

Brooklyn, NY

TUES - THURS, JUNE 24 - 26, 2025

Permissionless IV serves as the definitive gathering for crypto’s technical founders, developers, and builders to come together and create the future.If you’re ready to shape the future of crypto, Permissionless IV is where it happens.

recent research

Research Report Templates.png

Research

An overview of the Base Ecosystem, with a focus on market leaders.

article-image

Although bitcoin hitting $120k by year’s end is looking unlikely

article-image

About 270 million HYPE has been claimed, valued around $7.6 billion

article-image

Stanford professors David Mazières and Dan Boneh will lead the lab alongside a cohort of graduate student researchers

article-image

With more companies holding BTC, bitcoin yielding strategies could become “a new corporate finance norm,” CoinShares posed

article-image

The proposal comes after Polygon governance considered a controversial use of bridged liquidity for yield

article-image

Can the community balance its decentralized ethos with the need for inclusivity and constructive debate?