HBAR Launches $250M Metaverse Fund To Onboard Major Brands

Capital from HBAR’s $250 million Metaverse Fund will be directed toward gaming, sports, fashion and entertainment, the foundation said

article-image

Blockworks exclusive art by axel rangel

share

key takeaways

  • HBAR said its fund will “encourage” luxury brands to engage with Hedera NFTs in both the physical and digital world of fashion
  • Customer relationship management platform Sayl has been earmarked as one of the fund’s first grantees

The HBAR Foundation said Thursday it has set aside $250 million in a new fund aimed at drawing in both consumer brands and their users to Hedera Hashgraph’s metaverse ecosystem.

HBAR, responsible for the development of Hedera’s network, said its Metaverse Fund targets both business-to-consumer and business-to-business-to-consumer applications where it expects to integrate users “at scale” into Web3 development.

The fund is focused on building out an “advanced” digital world as well as furthering an ecosystem of supporting and complementing projects, according to a statement. It is also attempting to support game developers interested in building within the ecosystem and to introduce non-fungible tokens (NFTs) into the developer’s projects.

Funding will be directed toward four main areas including gaming, sports, fashion and entertainment.

Customer relationship management platform Sayl has been earmarked for an undisclosed sum as one of the fund’s first grantees. Sayl said it wants to become a “leading gateway” to provide Web3 owner capabilities for “reputable brands.”

“We chose to build on Hedera for its carbon negative and enterprise-grade blockchain, tailored for security and regulatory compliance,” Sayl co-founder Geert Roete said. “This is exactly what brands and consumers are looking for when they enter this space.”

Following on the heels of its $155 million Crypto Economy Fund last month, HBAR said it hopes its latest fund will attract more users and brands to the network as it eyes off growth in the fast-paced sector.

“The metaverse will require robust infrastructure that champions decentralization while remaining intuitive for consumers, brands, and developers,” the fund’s director Alex Russman said.

Hashgraph is one of the few networks in the industry that utilizes a Directed Acyclic Graph structure. Unlike a blockchain, Hashgraph’s ledger records transactions via vertices stacked atop each other rather than along a data chain.

Due to a lack of block confirmation protocols, critics argue the network is susceptible to bad actors seeking to take advantage and influence certain nodes to transmit false data. Others argue the network is too centralized, though Hedera and HBAR dispute this, claiming both the consensus mechanism and its governance model are “highly decentralized.”

The foundation said the design choice increases transactional speed and efficiency as more transactions are added to the network. Hedera processes around 2.6 million transactions per day, with transaction finalization times of roughly 5 seconds.


Start your day with top crypto insights from David Canellis and Katherine Ross. Subscribe to the Empire newsletter.

Explore the growing intersection between crypto, macroeconomics, policy and finance with Ben Strack, Casey Wagner and Felix Jauvin. Subscribe to the Forward Guidance newsletter.

Get alpha directly in your inbox with the 0xResearch newsletter — market highlights, charts, degen trade ideas, governance updates, and more.

The Lightspeed newsletter is all things Solana, in your inbox, every day. Subscribe to daily Solana news from Jack Kubinec and Jeff Albus.

Tags

Upcoming Events

Javits Center North | 445 11th Ave

Tues - Thurs, March 18 - 20, 2025

Blockworks’ Digital Asset Summit (DAS) will feature conversations between the builders, allocators, and legislators who will shape the trajectory of the digital asset ecosystem in the US and abroad.

Brooklyn, NY

TUES - THURS, JUNE 24 - 26, 2025

Permissionless IV serves as the definitive gathering for crypto’s technical founders, developers, and builders to come together and create the future.If you’re ready to shape the future of crypto, Permissionless IV is where it happens.

Old Billingsgate

Mon - Wed, October 13 - 15, 2025

Blockworks’ Digital Asset Summit (DAS) will feature conversations between the builders, allocators, and legislators who will shape the trajectory of the digital asset ecosystem in the US and abroad.

recent research

Research Report Templates (2).png

Research

This reports analyzes the competitive dynamics of the Solana DEX landscape, identifying sustainable moats per protocol. We also find that Raydium (RAY), Orca (ORCA), and Lifinity (LFNTY) are valued very similarly on a P/S basis and what this could mean for Meteroa's (MET) valuation, which is still pre-TGE.

article-image

Telegram games on TON could become more sophisticated this year — or at least improve their tokenomics, says TON Society co-founder Jack Booth

article-image

With $800 million now flowing to creditors, some expect a market boost — yet many remain cautious after years of waiting

article-image

There’s more to do on Solana than memecoins, but the market isn’t seeing it that way

article-image

Galaxy’s Alex Thorn said that the saga, paired with TRUMP and MELANIA, could lead to “further destruction of the memecoin complex”

article-image

Anatoly Yakovenko in 2017 embarked on the technical challenge of solving blockchain’s scalability problem

article-image

Grayscale Investments has historically had a four-stage lifecycle for its products, but there’s an indicator this could be changing