Institutions are turning pro-crypto because of demand, not because they believe in it

“When BlackRock sneezes, the rest of the world catches a cold”

article-image

BlackRock CEO Larry Fink | Source: World Economic Forum (CC license)

share

When the average crypto skeptic changes their mind and dives down the rabbit hole, it’s hardly a newsworthy event. But it’s a different story when the CEO of the largest asset management company in the world performs an about-face.

Years ago, Larry Fink, the head honcho at BlackRock, panned bitcoin as an “index of money laundering.” Now, he touts the technology as digital gold and crypto as an international asset.

“Did Larry wake up one day and come to this epiphany?” Santiago Santos asks. 

“No, I think there’s a lot of institutional demand.”

The angel investor spoke to Blockworks on the Empire podcast (Spotify/Apple) about the reasoning behind the CEO’s attitude shift, and the impact of BlackRock’s moves in the space.

“I don’t think Larry took it upon himself to read the white paper, came to a massive realization and then started sending bitcoin to friends and said, ‘Wow, my God! This is phenomenal!’”

“They are constantly in touch with their largest clients and they see the window here,” Santos says.

When BlackRock sneezes…

Podcast host Jason Yanowitz says people don’t realize just how influential Larry Fink is, arguing he is possibly “the most powerful capital markets person in the entire world.”

“People underestimate that.” 

Fink is deeply politically connected, Yanowitz says. When the Federal Reserve “started printing [money] in 2020” and had to start buying corporate bonds to backstop the economy, he says, “Who did they turn to, to do it?”

“BlackRock and Larry Fink.” 

“When the FDIC came to wind down the portfolios of Signature and Silicon Valley Bank, who did they have do that?”

“BlackRock.”

Santos explains the influence that BlackRock exerts over the broader economy. “When BlackRock sneezes, the rest of the world catches a cold.”

“They have positions in pretty much every major company.”

Changing the narrative

BlackRock’s validation of crypto as an asset class is “probably the most important event in a couple years,” Santos says. It is the necessary “catalyst,” he says, to “change the narrative.”

It all comes down to institutional demand, Santos says. “I think they have a lot of interest from clients. That’s the only reason why they would do it.”

Santos says Fink is a “very practical man” who understands how he can expand his franchise.

“This is an emerging asset class,” he says. “You’re gonna wanna capture it with an ETF.”

Yanowitz says about half of the top mutual fund groups have “CEO-driven crypto strategies.”

On the other hand, “half of those don’t have crypto strategies,” he says. “Those big mutual fund groups are going to be forced into the market by their customers.”

“They all will respond,” Santos says, “not because they believe in the space, but because they want to capture an opportunity that their clients, if not offered, will go elsewhere for.”


Get the news in your inbox. Explore Blockworks newsletters:

Tags

Decoding crypto and the markets. Daily, with Byron Gilliam.

Upcoming Events

Javits Center North | 445 11th Ave

Tues - Thurs, March 24 - 26, 2026

Blockworks’ Digital Asset Summit (DAS) will feature conversations between the builders, allocators, and legislators who will shape the trajectory of the digital asset ecosystem in the US and abroad.

recent research

Research Report Templates (5).png

Research

ERC 8004 introduces a new trust layer for AI agents by standardizing onchain identity, reputation, and validation. As agents begin handling capital and coordinating autonomously, trust becomes the key constraint to broader adoption. The rollout mirrors the early x402 narrative, where adoption lagged the initial launch until major integrations and a viral use case pulled attention into the ecosystem. If ERC 8004 follows a similar path, downstream infrastructure tied to the standard could see outsized benefit as the narrative gains traction. The primary beneficiaries are likely to be agent frameworks and launchpads at the distribution layer, agent to agent coordination platforms that enable delegation and payments, and validation providers that offer stronger security and execution guarantees.

article-image

BTC finished the week up 1.6%, while L2s, RWAs and the treasury trade continued to grind lower

article-image

DTCC moves DTC-custodied Treasuries onchain via Canton, while Lighter’s LIT launches trading at a fees multiple in Hyperliquid territory

article-image

In the 90s, rapt audiences worldwide watched a coffee pot — will that fascination ever turn to crypto?

article-image

Some systems improve by failing — and crypto has no choice

article-image

Yield Basis introduces an IL-free AMM design that already dominates BTC DEX liquidity

article-image

Maybe tokenholders don’t need the rights that corporate shareholders have come to expect

Newsletter

The Breakdown

Decoding crypto and the markets. Daily, with Byron Gilliam.

Blockworks Research

Unlock crypto's most powerful research platform.

Our research packs a punch and gives you actionable takeaways for each topic.

SubscribeGet in touch

Blockworks Inc.

133 W 19th St., New York, NY 10011

Blockworks Network

NewsPodcastsNewslettersEventsRoundtablesAnalytics