NFT Home Sale Has 1,500 Bidders Lining Up

NFTs are homing in on a new multi-trillion dollar market: real estate

article-image

6315 11th Ave. S in Gulfport | Source: Heckler Realty Group

share

key takeaways

  • An NFT of a Ukraine-based studio apartment sold for roughly $113,176 of ether last year
  • Former CFTC enforcement attorney said real estate has “huge upside potential” when it comes to smart contracts and NFTs

A Gulfport, Fla., four-bedroom home is hitting the market this week with a $650,000 starting price tag, an otherwise unremarkable listing in a red hot real estate market.

Or it would be, anyway, except for a crypto caveat: Buyers can purchase the home with ether, receiving a property deed via an NFT — one of the first such instances to hit the US real estate market. Though it has become commonplace for listings to attract a number of bidders, some 1,500 people had registered for the auction by Tuesday. Talk about competition.

Blockchain startup Propy will host the auction on its online platform. CEO Natalia Karayaneva told Blockworks the company’s services could “turn into a standard in the [real estate] industry.” 

“NFT sales reached $4 billion in December 2021, and real-world assets will soon represent a significant portion of that market,” Karayaneva said. “We have developed all the necessary smart contracts and a compatible legal framework that allows tokenizing any real estate property in the United States.”

The Florida home’s property rights will be minted as an NFT — signifying ownership on-chain — which Karayaneva said cuts down on closing time. The NFT owner will then own the property via a limited liability company (LLC) that houses the NFT.

The startup previously sold TechCrunch founder Michael Arrington’s studio apartment in Ukraine last year for roughly $113,176 of ether at time of publication.

“The traditional real estate sale process is arduous and broken…It’s an opaque, dated, and unnecessarily lengthy process, full of risks such as wire fraud,” Arrington said

Propy can smooth the process of real-world property sales, according to Karayaneva, while also attracting younger investors to the real estate market.

“Now, Gen-Z and millennials can transact real estate very easily,” she said. “This is what they [want.]”

Propy’s tokenized real estate service only works, however, if the home buyer owns enough ether to power the transaction — one obstacle for potential bidders. Karayaneva said the company is exploring lending options for real estate-backed NFTs.

Venture capitalist Tim Draper and the National Association of Realtors are two of the company’s backers.

Braden Perry, a former CFTC enforcement attorney, told Blockworks that real estate has a “huge upside potential” when it comes to NFTs and smart contracts, but the US regulatory environment “lags innovation” to support it.

“The [real estate] title process is ideally suited for streamlined and protected recordings on a blockchain,” Perry said. “But the regulatory system is still new, and there are a lot of questions regarding the government’s role in crypto.”


Start your day with top crypto insights from David Canellis and Katherine Ross. Subscribe to the Empire newsletter.

Explore the growing intersection between crypto, macroeconomics, policy and finance with Ben Strack, Casey Wagner and Felix Jauvin. Subscribe to the Forward Guidance newsletter.

Get alpha directly in your inbox with the 0xResearch newsletter — market highlights, charts, degen trade ideas, governance updates, and more.

The Lightspeed newsletter is all things Solana, in your inbox, every day. Subscribe to daily Solana news from Jack Kubinec and Jeff Albus.

Tags

Upcoming Events

Javits Center North | 445 11th Ave

Tues - Thurs, March 18 - 20, 2025

Blockworks’ Digital Asset Summit (DAS) will feature conversations between the builders, allocators, and legislators who will shape the trajectory of the digital asset ecosystem in the US and abroad.

recent research

Research Report Templates (1).jpg

Research

With $13B in tokenized assets, strong institutional partnerships, and a clear first-mover advantage in the RWA space. The platform's methodical approach to regulatory compliance, coupled with its hybrid public-private architecture, positions it uniquely to capture significant market share in the emerging tokenization landscape. While current fee generation primarily stems from metadata transactions, the planned launch of Figure Markets, major exchange listings, and comprehensive market-making initiatives in 2025 could serve as powerful catalysts for growth.

article-image

Perena is built on the premise that as stablecoins proliferate, liquidity could fragment, and stablecoins aren’t useful if they aren’t liquid

article-image

From hackathons to trading tools and DAO governance, AI agents are redefining how we build and innovate

article-image

CME’s large bitcoin contracts are so big that investors are turning to micro bitcoin contracts

article-image

The third-largest stablecoin is going multichain for the first time in its seven-year history

article-image

Nano Labs’ news release notes confidence in bitcoin being “a reliable store of value amidst its rising global adoption”

article-image

Several big companies report third quarter earnings this week, likely moving markets