Walmart Files 7 US Patents Examining Potential Monetization of NFTs, Metaverse

Walmart is exploring the possibility of introducing its customers to NFTs and the metaverse, according to filings with the USPTO


Source: Shutterstock


key takeaways

  • Walmart is exploring the possibility of introducing a “virtual currency for use by members of an online community…in the field of NFTs”
  • The retail giant is also looking at providing a means for customers to interact with the metaverse and providing financial services involving crypto

Retail giant Walmart has filed several patents with the US Patent and Trademark Office (USPTO) seeking to register a number of services and offerings related to the metaverse, non-fungible tokens (NFTs) and cryptocurrency.

Holly Lar, Senior Counsel for Intellectual Property at Walmart has filed a total of seven related applications on behalf of the retail giant. The news was first reported by CNBC late Sunday.

According to the applications, filed Dec. 30, Walmart is exploring the possibility of introducing its customers to a “virtual currency for use by members of an online community…in the field of NFTs” as well as “financial transaction services involving cryptocurrency, NFTs and blockchain technology.”

NFTs are digital assets that provide proof of ownership over virtual and real-world assets which can also interact with the blockchain in unique ways. Since bursting onto the scene in early 2020, NFTs have sparked a vibrant movement and an active market valued at over $40 billion. Walmart appears to be positioning itself for a slice of that pie.

Other detailed patent applications further list Walmart’s ambitions to explore monetizing the metaverse by offering customers “downloadable augmented reality software, downloadable mixed reality software, virtual reality software for interactive entertainment and virtual reality gaming.”

The metaverse refers to virtual worlds whereby several technologies are combined to create an online 3D- gaming, social and interactive experience.

Though Walmart’s patents are by no means a definite confirmation it will act on them in the future, the retailer said it is “continuously exploring how emerging technologies may shape future shopping experiences,” according to CNBC’s reporting.

Walmart did not comment on the specific trademark filings.

“We are testing new ideas all the time,” Walmart said. “Some ideas become products or services that make it to customers. And some we test, iterate, and learn from.”

It’s not the first time Walmart has filed applications with the USPTO relating to crypto. In 2019, the retailer filed an application for a stablecoin backed by real-world currency to service those “low-income households that find banking expensive.” Though that application has yet to be expanded upon.

The new applications will be assigned to an examining attorney in roughly six months’ time.

See one of the seven applications listed below:

Don’t miss the next big story – join our free daily newsletter.


Upcoming Events

Hilton Metropole | 225 Edgware Rd, London

Mon - Wed, March 18 - 20, 2024

Crypto’s premier institutional conference returns to London in March 2024. The DAS: London Experience: Attend expert-led panel discussions and fireside chats Hear the latest developments regarding the crypto and digital asset regulatory environment directly from policymakers and experts.


TUES, OCT. 8, 2024

Guided by the expertise of Blockworks Research Analysts team, this one day event will feature senior leaders, entrepreneurs, and developers from across the crypto industry. Attendees will have the opportunity to participate in an immersive experience to explore the latest trends, […]

Salt Lake City, UT

WED - FRI, OCTOBER 9 - 11, 2024

Pack your bags, anon — we’re heading west! Join us in the beautiful Salt Lake City for the third installment of Permissionless. Come for the alpha, stay for the fresh air. Permissionless III promises unforgettable panels, killer networking opportunities, and mountains […]

recent research

Research report cover graphics (1).jpg


Wormhole is a suite of open-source, permissionless protocols used to move assets and queries across blockchains.  Despite being a common misconception, Wormhole is not just a token bridge. Nevertheless, protocols can build token bridges on top of Wormhole by leveraging the cross-chain messaging provided.


Ether is a commodity just up until the point it is not, or, ether is not a commodity just up until the point it is — whichever you prefer


The bull-market conference was filled with good feelings but little clarity on where the crypto industry is headed next


The Friday ruling was issued as a default judgment because Sameer Ramani “appears to have fled the country”


Bitcoin’s previous record high against the Euro was set in September 2021


As bitcoin ETFs grow larger and more liquid, due diligence teams at wirehouses and other investment firms are more likely to clear them, Bitwise researcher says



The TRON DAO team attended ETH Denver, one of the leading events in the blockchain space